Category: Marketing

The 4 P’s in Marketing – How to Make Marketing Decisions

Now that we answered the question, “what is marketing,” we are going to focus on the 4 P’s in marketing. The 4 P’s are essential to making marketing decisions.  If marketers need to improve, change, or add an element into their product or service, the 4 P’s must be used! There is no getting away …

What is Marketing? – What You Need to Know About Marketing!

  Thanks to digital marketing and social media, marketing is a common conversation piece in today’s society. But too many people are confused on what is marketing all about and what marketing actually is. Marketing exceeds far beyond it’s public perceptions. Perceptions such as advertising, sales, and digital marketing only skim the surface of marketing. …